Qualification
Qualify New Leads
Ask buyers and sellers about timeline, budget, pre-approval, location, motivation, and urgency before an agent has to chase them manually.
AI app development for real estate
Custom AI Agents and apps for real estate teams
Tools, automations, and dashboards that help your team handle leads, listings, showings, and client follow-up — without the busywork.
- Custom, not generic
- Built around your workflow
- From audit to working tool
workflow.live
2.3s
avg reply
94%
qualified
24/7
always on
Real estate never sleeps. Now your business doesn’t either — so you can.
Leads come in at 11pm. Buyers ask on Sunday. Your AI replies, qualifies, and follows up — so you wake up to a clean pipeline, not a backlog.
Your business
Active 24/7
You
Off-duty, finally
24/7 · Real Estate Automation
Your real estate operations, handled before leads go cold.
Urbana AI works across your lead sources, CRM, messages, listings, and team workflows to qualify opportunities, trigger follow-up, and keep agents focused on the conversations most likely to convert.
Lead Scoring
Score Buyer & Seller Readiness
Identify who is ready now, who needs nurturing, and who is not a good fit yet using hot, warm, and cold lead scoring.
Follow-Up
Trigger Smart Follow-Up
Send personalized next-step messages across email, SMS, or WhatsApp so serious opportunities are not left waiting.
CRM Sync
Update the CRM Automatically
Create records, summarize conversations, tag urgency, log notes, and add the next action for the team.
Routing
Route Opportunities to Agents
Assign leads based on area, price point, property type, urgency, or team role, so the right person knows what to do next.
Daily Briefing
Prepare the Daily AI Briefing
Show brokers and agents what happened overnight: hot leads, missed follow-ups, listing tasks, stuck deals, and pipeline risks.
Live alerts
Your AI works in the background.
You stay in the loop — on your phone.
Every time one of your custom agents qualifies a lead, books a showing, recovers a stuck deal, or detects a market shift, a clean push notification lands on your phone. No dashboards to check, no inbox to dig through.
Triggered by real events
New inquiries, replies, signed docs, calendar changes, market moves.
Routed to the right person
Agent, broker, or ops lead — based on listing, role, and urgency.
Quiet hours & priority rules
Only hot leads break through after 9pm. Everything else waits for the morning briefing.
9:41
Monday, May 11
9:41
Urbana · Lead AI
nowHot lead — score 92
Sofia Bernal · €1.2M penthouse · ready to view this week.
New inquiry → qualification agent
Urbana · Showings
2mShowing booked — Tue 6:30pm
Marina Bay 4B · confirmed with buyer + agent calendars synced.
Reply received → calendar agent
Urbana · Pipeline
8mDeal at risk — 7 days silent
Offer #4421 stuck in counter. Suggested message ready to send.
Inactivity rule → recovery agent
Urbana · WhatsApp
14mAI replied to 3 buyers
All asked about financing. Drafts sent for your approval.
Inbound message → reply agent
Not a chatbot. A 24/7 real estate operations monitor.
24/7 Market + Pipeline Monitoring
While you are showing homes, meeting clients, or sleeping, your AI operations system keeps watching your market, your clients, your listings, and your team workflows.
A custom AI system can watch your market, your leads, your listings, your clients, and your team workflows every day — then turn important changes into alerts, client messages, task lists, seller updates, and daily action plans.
Market Opportunities
New listings, price drops, foreclosures, short sales, expired listings, and distressed opportunities — organized by area, client profile, and urgency.
Buyer Matches
New inventory matched to active buyers based on budget, location, property type, readiness, timing, and preferences.
Listing Performance
Track showings, traffic, saves, inquiries, feedback, open house results, and warning signs that a listing needs attention.
Pipeline + Follow-Up
Monitor new leads, stale leads, missing pre-approvals, seller follow-ups, past clients, and daily next actions.
Transaction + Team Risk
Watch inspection dates, financing deadlines, document gaps, HOA/title items, team tasks, and late responsibilities.
Honestly…
When was the last time you actually had time for this?
How often do you reach out to past clients?
How many referrals are you actually following up on?
How fast can you put together a valuation for a new seller?
Just click and send
Automate calls, automate emails, automate more deals.
Past-client check-ins, referral nurtures, and seller valuations — all ready to send in one click, instead of disappearing into a busy week.
Automate calls
Automate emails
One-click valuations
Stay top of mind
02Why Custom AI
AI is useful. Custom AI changes operations.
You don't need another blank chat window. You need tools shaped around how your team actually works.
Generic AI Tool
- Starts with a blank chat window
- Needs manual prompting every time
- Gives general answers
- Sits outside your operations
Custom AI System
- Starts with your leads, listings, and team process
- Runs repeatable processes automatically
- Knows your business, tone, and properties
- Connects to CRM, email, calendars, and tasks
03What We Build
Tools your team can actually use
Six core building blocks — each shaped around a real outcome for your team.
Lead System
Lead follow-up
Faster response, fewer missed leads.
Lead
AI
Reply
Listing Engine
Listing & marketing
Consistent content without starting from zero.
Property
Draft
Publish
Client Process
Client assistants
Quick, accurate answers in your voice.
Question
Brain
Answer
Team Dashboard
Operations dashboards
Visibility for brokers and team leads.
Data
KPI
View
Automation
Workflow automations
Fewer manual steps every day.
Trigger
Steps
Done
Prototype
Prototype-to-app builds
Lower risk, faster validation.
Idea
Build
Ship
04Real Estate Operations
Built for the real work behind every deal
Better visibility, faster follow-up, cleaner coordination — for the moving pieces behind each client, listing, and showing.
Lead management
Faster response, better conversionAI lead intake, qualification, routing, and follow-up
Listing coordination
Cleaner launches, less coordinationWorkflow hub for media, descriptions, approvals, and launch tasks
Showings & traffic
Better seller updatesShowing tracker that summarizes visits, feedback, and interest
Seller presentations
Polished proposals in less timeAI proposal generator using property data, comps, and traffic
Buyer & pre-approval
Clearer client guidanceTracker for budget, lender status, missing documents, and next steps
Team operations
Visibility for brokers and team leadsInternal dashboard for tasks, follow-ups, and daily activity
05Real Examples
What this looks like in practice
Three concrete examples — what goes in, what your team gets back.
Lead System
AI lead intake & follow-up
Input
A lead asks about a property, budget, and timeline.
AI Output
Qualified, replied to in seconds, matching listings sent, CRM updated, follow-up scheduled.
Listing Engine
Seller presentation generator
Input
Property details, neighborhood, traffic history, target price.
AI Output
A polished presentation with positioning, marketing plan, pricing logic, and next steps.
Reporting
Showings & traffic report
Input
Weekly showings, online views, inquiries, and feedback.
AI Output
Seller update with patterns, objections, and recommended strategy adjustments.
Want one of these systems for your team?
Book an AI Workflow Audit. We'll map where AI can save time and improve follow-up across your real estate operations.
07Book Your Audit
AI Workflow Audit
A focused 45-minute session. Our AI analyzes your operations live, then we map the highest-leverage tool to build first.
- Live AI analysis of your workflow
- Concrete opportunities with time saved
- Scheduled within 1 business day
- No obligation, no slide deck pitch
Avg. response
~4 hours
During business days, we usually reply same-day.
Step 1 of 4About you